The Art of Negotiation

Thursday - Friday
9:00 am to 5:00 pm

Why give more than what you had planned to give, when like you, the other party is also interested with what you are negotiating for?  This is just one of the questions the subject of Communication and Negotiation Skills will answer. The course will briefly discuss key issues in Communication pertinent to Negotiation.

As the major topic, Negotiation will focus on the formulation of an aggressive and realistic negotiation package; the disciplines in each step of the negotiation process; and effective strategies and tactics  -all geared to generate brilliant results at the negotiation table leading to a Win-Win outcome.

Management Skills for Field Sales Managers
June 13 - 15

Marketing Warfare: Winning Versus Bigger Brands
June 21 - 22

The Disciplines in Professional Selling
July 19 - 20

Pioneering New Markets:
Being the First is Everything
July 20, 21, 27, & 28

Marketing for Non-Marketers
July 25

Negotiation Skills and Strategies
August 16 - 17

After the course, you will:

1. Understand that proficiency in communication is crucial in negotiating;
2. Understand, accept and adapt to one’s personality styles when interfacing;
3. Learn, understand and adhere to the negotiation process for positive results;
4. Manifest the crucial need to prepare prior to negotiation; and
5. Learn how to negotiate professionally and apply strategic thinking throughout the negotiation.

1. Sales and Marketing personnel, supervisors, and managers of all industries; and
2. Proprietors and entrepreneurs of all industries

• Communication and Skills
• Negotiation Defined
• The Negotiation Package
• The Negotiation Process
• Strategies and Tactics

has 35 years of experience in the field of sales operations, of which 21 years were spent in Warner Lambert Philippines , rising from the ranks as medical representative to district manager, to regional sales manager, to national sales manager and then as training director (Philippines and Southeast Asia).

"Among all seminars attended this was the best. Facilitators and participants actively participated without feeling contrived and clearly everyone learned."

- Ma. Cristina G. Fernandez VP Sales, Belle Corp.

"Excellent course! Would recommend to anyone in business."

- John Galang Sales Manager, Yahoo! Philippines

"As a real estate practitioner it somehow improves my negotiation skills by trying to be subtle in negotiating at the same time getting the win-win outcome."

- Maricer Mendiola Sales Manager, Belle Corp.