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Out Thinking and Outperforming Competitors

Course Name Out Thinking and Outperforming Competitors
It's All About a 2-Horse Race!
Schedule

Price: Php 11,000
Description


Are you responsible for formulating and executing marketing plans? What is the performance of your company's previous marketing plans against key indicators, such as: sales growth, increased market share, and customer satisfaction? Have you achieved the prescribed targets?

Out Thinking and Outperforming Competitors: It’s all about a 2-Horse Race! is a practical and strategic approach to creating long-term competitive advantage over your main competitors.

If formulating or implementing marketing plans is an important part of your responsibilities, this two-day intensive training course is for you. Lead your company to growth and profits in developing and implementing a strategic marketing plan.

Objectives

After this course, you will:

1.  Understand who your your primary target customers are;
2.  Differentiate and learn from the winners and losers;
3.  Master out-of-the-box marketing
4.  Develop a powerful competitive positioning advantage; and
5.  Be taught how to create a powerful and sustainable marketing plan.

Who should attend

This course is designed specifically for participants responsible for producing a strategic marketing plan or who is involved with its implementation. This program will be beneficial for: Vice Presidents-Marketing and Sales, Marketing Directors/Managers, Product/Brand Managers, Marketing Communications Managers, Strategic Planning Directors/Managers, and Market Analyst Managers.

Outline

1. Gain insights into Asian marketing trends and innovation;
2. Improve positioning and greater competitive differentiation in the targeted markets;
3. Position yourself effectively in the marketplace;
4. Create winning strategic competitive advantage to increase sales and profits;
5. Learn tools, techniques and processes for developing a distinctive strategic marketing plan;
6. Achieve larger market share and higher profitability;
7. Encourage to think creatively to support and achieve planning objectives; and
8. Seize the great opportunities to learn first-hand experiences and real-life case studies

Resource Speakers
Mr. Enrique M. Soriano III

has created billions of pesos of sales pipeline activity for his clients. He has been executing large-scale real estate integrated marketing solutions for companies of all sizes for nearly two decades.