Summary of Work Activities and Responsibilities:
The Marketing Communications Officer is responsible for the planning, development, and implementation of marketing and communication initiatives that support the visibility, positioning, and promotion of different programs of the CCE and all its Business Units (e.g., PO, IP, Ateneo BAP Institute of Banking [AB-IB], Le Cordon Bleu Ateneo de Manila [LCBA], Institute for Digital Enterprise [IDE], CU/Academies/Special Projects). The position ensures consistency of messaging and adherence to Ateneo branding and communication standards across all communication platforms.
Main Duties and Responsibilities:
I. Marketing Communications Planning and Implementation
II. Content Development and Management
III. Digital and Social Media Management
IV. Stakeholder Coordination
V. Event Communications Support
VI. Monitoring, Documentation, and Continuous Improvement
VII. Performs other work-related tasks as may be required by the immediate supervisor and authorized representative.
Minimun Qualifications:
Knowledge, Skills, and Abilities:
Knowledge
- Knowledge of marketing communications principles, content strategy, and brand management.
- Working knowledge of digital marketing platforms, social media channels, and basic analytics.
- Familiarity with institutional communication standards and brand governance frameworks.
Skills
- Strong writing, editing, and proofreading skills.
- Effective verbal communication and presentation skills.
- Planning, coordination, and project management skills.
- Ability to review, refine, and ensure quality of communication materials.
- Proficiency in common productivity and content creation tools; basic design skills are an advantage.
Abilities
- Ability to translate complex program information into clear and compelling messages.
- Ability to manage multiple tasks and deadlines in a fast-paced environment.
- Ability to work collaboratively with cross-functional teams and stakeholders.
- Ability to exercise sound judgment in ensuring accuracy, tone, and brand alignment.
Education and Experience Requirements:
- Bachelor’s degree in Communications, Marketing, Journalism, Business, or a related field.
- At least three (2) to five (5) years of relevant experience in marketing communications, content development, or institutional marketing.
- Strong written and verbal communication skills in English
- Work experience in Photography and Video Editing is an advantage