Course Name

Finance 101: Essentials of Financial Management


Cancelled due to COVID-19 pandemic

Regular Rate:

Php 27,500

Early Eagle Rate:

Php 24,500

Finance 101: Essentials of Financial Management


The finance function plays a crucial role in ensuring the continuing viability of a firm particularly during periods of uncertainty. This basic course examines through a user-friendly, yet comprehensive way, the finance function in the corporate setting, its scope of responsibilities and authorities, and its linkages with other segments of the organization. Emphasis is placed on the discipline as a function of management, on the routine problems encountered by the financial manager and his/her methods of solution, and the rationale for his/her decisions. 

The course doubles as “Introductory Module” for the Center's rigorous Diploma in Corporate Finance program. It is an excellent venue, too, to understand and appreciate the discipline's raison d'être and its multidisciplinary reach.

Who should attend

This course is recommended for individuals involved in the finance/treasury function across industry lines, stock, investment and financial analysts of stock brokerage firms, and business entrepreneurs who would like to put a better handle on their firms' financial affairs.

Successful completion of the course enables the participant to:

  1. Appreciate and understand the objectives, role and importance of finance in business;
  2. Learn the basic techniques in analyzing financial statements;
  3. Learn the concepts, related calculations and practical applications of the mathematics of finance and investments;  
  4. Utilize basic financial planning and forecasting tools for business decisions;
  5. Identify, define, analyze and manage the various types of risks the finance manager faces in the routine course of business;
  6. Efficiently manage a firm's working capital;
  7. Learn and apply the various methodologies in evaluating long-term investments/projects effectively;
  8. Identify, describe and evaluate the various short-, medium- and long-term financing sources available to a firm; and
  9. Calculate and understand the importance of a firm's weighted average cost of capital.

The course, which employs lectures, interactive discussions, case studies and practical exercises, covers the following areas:

  • The finance function: An overview and introduction
    • Review of key accounting concepts
    • Basic techniques of financial statement analysis
    • Importance and goal of finance in business
    • Responsibilities of the finance manager
    • Key ideas in financial management
    • Structure of the financial system
  • The mathematics of finance and investments
    • Time value of money: concepts, principles, formulas
    • Illustrative calculations
    • Practical applications for decision-making
  • Basic financial planning
    • Profit planning, budgeting and financial forecasting
    • Break-even analysis
    • Operating and financial leverage
  • Working capital management
    • Working capital fundamentals
    • Cash management
    • Accounts receivable management
    • Short-term financing
  • Long-term investment decision
    • Project evaluation techniques/methodologies
    • Risk/return analysis
    • Capital budgeting process: an illustration
  • The financing decision
    • Financial structure, use of leverage, cost of capital
    • Debt vs. equity financing
    • Intermediate- and long-term financing methods

*Topics will be covered extensively in the Advanced Module of Diploma Program in Corporate Finance

Mr. Larry S. Esguerra IV

is Director for Credit Programs at the Ateneo-BAP Institute of Banking, Program Director for Finance and Accounting at the Ateneo Center for Continuing Education and a Professor of Finance at the Ateneo Graduate School of Business. He is also Chief Financial Officer of a multinational construction and engineering firm and a diversified group of companies.

Mr. Esguerra has spent the greater part of his professional career in the financial services industry in the United States. Prior to his return to the Philippines, he was President and Chief Executive Officer of Golden Bay Federal Credit Union, a California-based, federally chartered credit union servicing the financial needs of military personnel and federal employees of the United States government. He also served as Vice President and Controller of Franklin Bank in Menlo Park, California; Associate Director of Capital Strategies Limited, a Hong Kong-based investment banking firm; and Resident Auditor of Citibank, N.A. in the Philippines.

Mr. Esguerra holds a Bachelors degree in accounting from the University of the Philippines and a Masters degree in Business Administration from the University of Phoenix. He is a Certified Public Accountant.

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