Mr. Michael Lopez is a business strategist, educator, and author whose career has focused on business and economic research, strategic planning, management training, and entrepreneurial education. He has written numerous case studies, feasibility and industry studies, and business plans for both the academe and the private sector.
He is the author of three published books: FERN Millionaires: Real People, True Stories; Enterprise Development, Growth, and Evolution: Text and Cases on Micro and Small Entrepreneurs (ABS-CBN Bayan Academy); and Innovations in Enterprise Development (Ateneo Graduate School of Business).
As a business strategist, Prof. Lopez has helped leading institutions in both private and public sectors craft their vision, mission, objectives, and operational strategies. He has facilitated strategic planning workshops and management training sessions for organizations such as Jollibee Foods Corporation, Ramcar Group of Companies, MERALCO, First Gen Corporation, DMCI Group of Companies, D&L Industries, Globe Telecom, Insular Life, Robinsons Retail Holdings Inc., Makati Medical Center, United Laboratories Inc. (Unilab), and Mitsubishi Hitachi Power Systems. In the public sector, he has worked with the Social Security System (SSS) and the Department of Education (DepEd) through training and planning programs.
As an educator, Prof. Lopez spent over a decade teaching in the Master in Entrepreneurship Program of the Ateneo Graduate School of Business. He currently teaches across various programs under the Ateneo Graduate School of Business – Center for Continuing Education (AGSB-CCE). He also served as a faculty member in the Master of Science in Entrepreneurship program at Jose Rizal University and continues to lecture in business management and entrepreneurship at the Bayan Academy Family of Foundations, where he serves as Senior Fellow.
Prof. Lopez earned his Bachelor’s degree in Political Science from the Ateneo de Manila University in 1993 and completed his Master in Business Management from the Asian Institute of Management in 1999.
Ms. Eleanor S. Modesto was a Digital Strategy Advisor of Nurun, the global digital network of Publicis Worldwide. She also conducts workshops on creativity, presentation skills, new business and marketing communications around the Asia Pacific Region. She is a regular resource person in market research, marketing communications, brand building, and consumer insight for conferences, summits, workshops, seminars and media interviews. Ms. Modesto was also a speaker and facilitator at the Asia Pacific Media Forum held every two years in Bali, Indonesia.
She was CEO of Lintas Jakarta for over 2 decades when the agency was the number one advertising agency in Indonesia. Before she was promoted to CEO, she was Executive Creative Director of Lintas Jakarta (now Mullen Jakarta). She was Creative Director of Lintas Manila (now Mullen Group Manila) and Associate Creative Director of Ace-Compton (now Saatchi & Saatchi). In her more than 4 decades in Advertising, she partnered with various research companies and knows the crucial role of this marketing tool in knowing the market situation, the competition and the consumer. She has been conducting this workshop for Ateneo CCE for five (5) years as part of MDP or as a Public course.
Ms. Modesto graduated cum laude from the University of the Philippines, with a degree in Visual Communication. She was the first Agora Awardee for Regional Marketing Communications by the Philippine Marketing Association and was given a Lifetime Achievement Award in 2019 by the Creative Guild of the Philippines.
Ms. Gold Tantoco is the Founder of and Managing Consultant at Idea M Innovation, Design and Marketing Consultancy as well as the President of Prism Gallery.
Ms. Tantoco has over 30 years of solid multi-brand and multi-country Marketing and General Management experience from various local and multinational companies such as Procter & Gamble, PepsiCo, SC Johnson & Son, Inc., Jollibee Foods Corporation, Century Pacific Food, Inc. and Pfizer Consumer Healthcare. Throughout her career, she received various marketing and innovation awards and for outstanding advertising and public relations campaigns for the brands she worked on.
She graduated from the University of the Philippines with a Bachelor of Science degree in Business Administration (Magna Cum Laude) and units towards a Bachelor of Fine Arts, Major in Industrial Design degree. She also received a Master of Business Administration degree from the same university where she graduated Salutatorian of the class.
